MOTORCYCLING, ATV RIDING, SIDE-BY-SIDE DRIVING AMONG NATION’S LARGEST OUTDOOR RECREATION ACTIVITIES

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IRVINE, Calif., Sept. 25, 2019 – Motorcycling, ATV riding, and side-by-side driving are among the country’s five largest traditional or conventional outdoor recreation activities, when ranked by economic output, according to data released last week by the U.S. Bureau of Economic Analysis. This was the first time that the BEA provided preliminary data on economic contribution in all 50 states …

MIC ANNOUNCES 2019 GAS TANK MENTORSHIP PROGRAM PARTICIPANTS ~ EXPERTS INCLUDE HARDEN, ANDERSON, ALLEN, ZINN

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Finalists to Present Business Plans at AIMExpo 2019 IRVINE, Calif., Apr. 11, 2019 – Six powersports entrepreneurs are participating in the Motorcycle Industry Council’s Gas Tank program. The participants have been matched with industry mentors who offer coaching and advice on developing a business plan. Final business plans must be submitted to the Gas Tank Competition by June 14, 2019. …

2019 Officers Selected for Motorcycle Industry Council Board of Directors

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IRVINE, Calif., April 4, 2019 – The MIC board voted last week to re-elect Paul Vitrano of Indian Motorcycle and Polaris Industries as chair, Chuck Boderman of Honda as vice chair and Jim Woodruff of National Powersport Auctions as secretary/treasurer. The 12 directors also retained/elected Tim Buche as MIC president and CEO. Buche has served as the leader of the MIC’s …